Duck Season Somewhere Podcast Media Kit
Duck Season Somewhere, More Than a Podcast
Duck Season Somewhere podcast’s niche audience is specifically waterfowl hunting related. But from an advertiser’s standpoint, Duck Season Somewhere podcast is unique. That’s because we’re not just a stand-alone podcast. This successful platform is another organic extension of Ramsey Russell’s GetDucks.com, an extremely credible brand that has delivered worldwide duck hunting adventures for 2 decades, cultivating a sizable audience of very serious waterfowlers.
Importantly, we’re not in the advertising business. We’re in the experience business. Our long-standing core business reputation is for promoting only those reputable waterfowl hunts that we truly believe enhance life experiences. Similarly, we seek to promote proven products and services that improve hunting lifestyles. It’s win-win-win. Hunters finds the right stuff, companies connect with savvy new duck hunting customers, and we get to participate in making the duck hunting world a better place.
What makes our promotional partnerships unique is that we organically incorporate sponsor narratives into our own. It’s easy. We use them because we believe in them. By integrating them throughout all platforms, we meaningfully reach the broadest demographics spectrum possible.
Performance Metrics (March 2021)
- GetDucks.com Organic SEO
- First Google Position for 250+ duck hunting related search terms.
- First Google Page (Top 10) for 2500+ duck hunting related search terms.
- Google-indexed for 18,300+ duck hunting related search terms.
- Low 36% bounce rate.
- Duck Season Somewhere Podcast. Since March 2020, produces 2-3 episodes weekly, averaging 2,500 downloads per episode, excellent engagement.
- Instagram @ramseyrussellgetducks 34.4k followers, consistently high engagement rates (4.5-10%)
- Facebook @GetDucks.com 126.4 followers; @ramseyrussellgetducks (personal) 5k followers
- YouTube @GetDucks 2.2k subscribers
Integrated Sponsorship Benefits
- Podcast commercials. Tell-don’t-sell-style endorsements to highly waterfowl-specific audience.
- Showcase your products or services with company-specific episodes and guest appearances.
- Position your company in front of 100,000-plus waterfowl hunters annually with complimentary banner ads at GetDucks.com.
- Increase online relevance, buoy SEO. Optional endorsement page at GetDucks.com linking to your website or social media.
- Connect organically to a wider audience through our social media platform posts and stories.
- Penetrate new markets with representation at national conventions and regional attended.
- Print ad in our full-color catalog that’s distributed at national conventions and direct-mailed to clients (optional).
- Product placement in future short-films and video projects; photos, videos (optional).